A letter from Leon & Vanessa · founders of Superboba

Hi, we're Leon & Vanessa.
This is why Superboba exists.

We're a husband-and-wife team who loved milk tea our whole lives — and felt guilty drinking it. This page is the long version of how we fixed that. It ends with the drink 7,000+ people now start their day with.

4.8 from verified reviews • 7,000+ customers

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Takes 4 minutes to read. Worth it — we think.

📷 Photo to supply

Founder portrait. Leon & Vanessa together, warm natural daylight, home kitchen or tea-farm setting. Candid over posed — mid-laugh, holding cups. Earthy grading to match the cream/brown palette.

Leon & Vanessa — somewhere between 53 no's and one yes.

Part 01 · The confession

Two burnouts
and a boba habit.

In 2022, we both burned out. Not the dramatic kind — the gray kind, where months blur together.

Leon was three coffees deep every day. Wired but tired, jittery, anxious — and somehow still unable to stop. He'd wound down his business and retreated into video games. Vanessa walked away from a YouTube channel with nearly a million subscribers because she couldn't bring herself to make one more video. Her fuel? Boba twice a day, plus the sweetest thing on the Starbucks menu.

Milk tea was the drink we grew up on — our parents bought it for us as kids, and the HK-style cafes we grew up around served it with every meal. It was comfort. It was home. And every time we drank it, we felt a little guilty about it.

Then

3 coffees a day. Wired but tired.

The question

What if our comfort drink could work for us?

"What if the drink we already reach for could actually be good for us — something we could drink while working?"

— the question that started everything, 2023

Not coffee. Not an energy drink. The thing we already loved — stripped of the guilt, and rebuilt to actually help. That question became a two-year obsession.

Part 02 · The quest

manufacturers
said no.

Cold emails. Cold calls. Walking trade shows. We pitched every manufacturer we could find in North America — and fifty-three of them turned us down.

"We won't make it for you.""Not a good idea.""Just use artificial ingredients.""We don't get it."

A handful finally said yes. We spent almost a year in R&D with them — and everything they made, we spat out.

Tasted like soap

prototype #1

Expired coconut

prototype #7

Earthy mud

prototype #12

Nootropics, stevia, monk fruit, milk powders — we were trying to do everything, and it tasted like it. Huge bitter aftertastes. Weird sweetness. Nothing that felt like the milk tea we grew up with.

Part 03 · The turn

So we stopped guessing —
and asked you.

We'd been building in public the whole time. So we ran a survey with the people following the journey. The answers embarrassed us — in the best way.

100+

followers answered the survey

80%+

said drop the sweetener (or keep it very mild)

90%+

said let me add my own milk

So we threw out the sweeteners. Threw out the milk powder. Threw out the supplement-aisle everything. What was left: real tea, adaptogens, and date powder for a whisper of natural sweetness. Nothing else.

"Our customers designed this before they could buy it."

The next batch of samples was the first one we didn't spit out. But the tea itself still wasn't good enough — and fixing that meant getting on a plane.

Taiwan

We flew to
the source.

After a year of samples we had to talk ourselves into liking, we booked flights to Taiwan and went where the tea actually comes from.

10+ farms1 week30+ teas tasted

Rows of tea running up the hills as far as we could see — green and clean, like cut grass after rain. Serene in a way we hadn't felt in two years of grinding. Especially at sunset.

There we met the owner of a Taiwanese tea company that's been in the same family for five generations — passed father to son. He taught us that tea is like wine: climate, soil, and altitude change everything. That black, oolong, and green all come from the same leaf, just crafted differently. That tea holds more variety than coffee ever will.

Then he brewed the first sample. Goosebumps.

With the North American samples, we'd been coping — "yeah… yeah, it's fine." This one we didn't have to talk ourselves into. We looked at each other and knew: this is the one. Like going from 1080p to 4K. That trip is why the tea in your cup tastes the way it does.

Part 05 · What we made

Milk tea you can
drink every day.

Real Slowground tea + functional adaptogens + a whisper of date. You add the milk and the sweetness. That's the whole label.

📷 Photo to supply

Hero product shot. Superboba pouch + a finished milk tea in a real kitchen — morning light, marble or wood surface, laptop half-open in the background (the "work drink" cue). Transparent-PNG pouch renders also work here.

Real Slowground tea.

High-grade Taiwanese tea ground into an ultra-fine powder, matcha-style — so you get the whole leaf's antioxidants and slow-release energy. No steeping, no crash-and-spike.

Functional, for real.

Lion's mane, reishi, and maca for focus and calm — all fruiting body, not mycelium grown on grain. The real thing, not oats with a mushroom label.

You finish it.

Your milk, your sweetness — dairy, oat, honey, monk fruit, nothing at all. It arrives unfinished on purpose, because 90%+ of you asked for exactly that.

Less than a few minutes.

Scoop, add your milk, mix. Faster than the drive-through line, and it's waiting at your desk while you work.

The part where you try it

Your first box.
Up to 55% off.

Up to 55% off your first order, plus free gifts, plus a money-back guarantee. Risk-free. Pick your pack, then choose your flavors.

Excellent 4.8 8,000+ happy customers

Sarah M.

✅ Verified Buyer

Pleasantly Surprised ★★★★★

"Definitely exceeded my expectations. Not only does the milk tea taste amazing, the adaptogens actually work. I drink it in the morning or in the afternoon when I need a quick pick me up!"

”

See Full Nutritional Information

Excellent 4.8 8,000+ happy customers

Save Up To 55% Today + 4 FREE Gifts

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4 Bags

$1.12/cup$2.00/cup

7,000+ people took
the same bet.

Every quote below is a real, verified review — word for word.

★★★★★

"I've always felt like bubble tea could only be a treat and always wished someone would create a healthier version. […] I love that I can now drink bubble tea daily!"

Rinel · Verified buyer · Classic Milk Tea

★★★★★

"I use this EVERYDAY. It's awesome and I feel more alert without the jittery ness that comes with coffee."

Corinne K. · Verified buyer · Roasted Oolong

★★★★★

"I've been suffering from bad crashes because of my caffeine and sugar intake, and this replacement just did it all for me. No more midday crash and hello productivity!"

Christine A. · Verified buyer · Roasted Oolong

★★★★★

"I grew up drinking tea as a Taiwanese person, and I am so impressed with how smooth the roasted oolong is! […] You've got a customer for life!"

Jenn L. · Verified buyer

"It's not sweet." That's the point.

"Love that it tastes like milk tea and that it doesn't have any sweeteners so I can choose my own!"

Lina L. · Verified buyer · Classic

★★★★★

"A taste of Hong Kong at home. I love a classic HK milk tea and now I don't have to run to the nearest HK cafe or boba shop to fulfill my craving."

Michelle P. · Verified buyer · Classic

★★★★★

"I was skeptical at first, like I've fallen for another IG ad that popped up due to my algorithms, but I'm glad it did"

Stephanie L. · Verified buyer

★★★★★

"I'm glad you and Leon went through all those experiments because it was worth it."

Diana L. · Verified buyer · Classic

★★★★★

"This superboba product is annoyingly good."

Iman · Verified buyer · Earl Grey

One last thing, from us

If you've read this far — thank you. Genuinely. Three years ago we were two burned-out people who missed their comfort drink. Every morning we make the same milk tea you're about to try, and we still can't quite believe it exists.

We built the subscription to be left: skip, swap, delay, or cancel before billing in about 30 seconds — no emails, no chase. The only reason to stay is that the drink earns its place in your morning. We think it will.

Leon & Vanessa

Founders of Superboba · Vancouver

P.S. — Everything is covered by our money-back guarantee. If it's not for you, we'll make it right. Risk-free, really.

Still wondering?

Fair questions,
honest answers.

Does it taste exactly like the boba shop?

Honestly? It's close — but cleaner. Shop milk tea is a lot of undisclosed sweetener and powdered creamer; ours is real tea with your own fresh milk. It's a lighter milk tea: you won't feel heavy after, and you can drink it every day. That's the trade, and we'd make it again.

Is it sweet?

Barely — just a whisper of date powder. That's on purpose: over 80% of the people who designed this with us said "drop the sweetener." You add your own — sugar, honey, monk fruit, stevia, or nothing. You make it yours.

Will it give me the jitters like coffee?

It's real tea, so there's naturally caffeine — but it releases slowly, which is why it feels steady instead of spiky. Most of our customers drink it precisely because they wanted off the wired-but-tired rollercoaster.

What's actually in it?

Real Slowground tea (high-grade tea ground into an ultra-fine powder, matcha-style), functional adaptogens — lion's mane, reishi, and maca, all fruiting body — and date powder. That's it. Nothing artificial, no sweeteners, no fillers.

How do I make it?

Scoop, add your milk (hot or iced), mix. It takes less than a few minutes — no steeping, no equipment you don't already own. A frother makes it extra silky, which is why we give you one free.

Is the subscription a trap?

The opposite — we built it to be left. Skip, swap, delay, or cancel before billing in about 30 seconds, right from your account. No emails, no retention phone maze. The only reason to stay is the product.

What if I don't like it?

Money-back guarantee, risk-free. Tell us it wasn't for you and we'll make it right. We're a husband-and-wife team — there's no department to get lost in.

Hi, we're Leon & Vanessa.This is why Superboba exists.

Two burnoutsand a boba habit.

manufacturerssaid no.

So we stopped guessing —and asked you.

We flew tothe source.

Milk tea you candrink every day.

Real Slowground tea.

Functional, for real.

You finish it.

Less than a few minutes.

Your first box.Up to 55% off.

7,000+ people tookthe same bet.

"It's not sweet." That's the point.

Fair questions,honest answers.

Try the storyfor yourself.

Hi, we're Leon & Vanessa.
This is why Superboba exists.

Two burnouts
and a boba habit.

manufacturers
said no.

So we stopped guessing —
and asked you.

We flew to
the source.

Milk tea you can
drink every day.

Your first box.
Up to 55% off.

7,000+ people took
the same bet.

Fair questions,
honest answers.

Try the story
for yourself.